It is almost 2020. The hydrocarbon industry is seeing refiners and petrochemical plant operators looking to decrease water consumption. More than ever, water is thought of as a precious resource in the petroleum industry. But it is hard to measure how many issues impact the amount and quality of water required for a plant to run. Many plant operations personnel feel unaware of their own water optimisation performance, or of opportunities to improve. Operations personnel may know that digital water management solutions exist but may not understand how much impact they can have.